Dec 25
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Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue? via @sejournal, @brookeosmundson

Choosing between pipeline and revenue focus defines how campaigns behave, how performance is judged, and how reliably PPC contributes to profit. The post Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue?

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Should Your PPC Strategy Focus On The Lead Pipeline Or Revenue? via @sejournal, @brookeosmundson

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